Northamptonshire's Jelley’s and Sasha launch new vodka ahead of festive season

A leading organic vodka brand and an international DJ have joined forces to create a festive tipple just in time for Christmas.

Jelley’s and Sasha have produced a high-quality bottle of vodka to celebrate the Last Night On Earth (LNOE) record label being 10-years-old.

Entitled ‘Jelley’s X Last Night on Earth,’ the 50cl bottle represents the first collaboration between the Welsh DJ, his LNOE imprint and Jelley’s.

To mark the launch of the new spirit, there is a 10 per cent discount on all pre-orders of the bottle purchased before Wednesday, December 7.

A spokesperson for the LNOE team said: “We are excited for our first drinks-collaboration with Jelley. When Benjamin reached out it was no question for us to go ahead with the project.

“It took some back and forth and refining to get it right but now we’re here and it’s the perfect occasion to launch this around the festive season. We hereby close the milestone of LNOE TEN, and hope everyone enjoys a drink with us in spirit over the holiday period."

Benjamin Jelley, brand founder of Jelley’s, said: “It is an honour to be able to work with such a pillar within dance music and I am so proud of the product we have developed.”

Jelley’s specialises in producing a wide range of vodka, is based in Northamptonshire and has just received its B-corp certification.

The Jelley’s brand has significantly grown since it was first established in 2019, with it now collaborating with a variety of different businesses, such as the Tea Lab Company and the Hilton Garden Inn, Silverstone.